Lara Ferguson

I investigated into the genre and what features I would like to incorporate in my own music video, putting together a collection of images which form into a mood board which I can easily relate back to for ideas or the general direction of the production. 

  Developing the plan for my music video, I've created a short list of elements I'd like to include in it. I will be updating it over the time if I come up with more ideas, but this is just the key things I would like to have.

The targeted audience for my chosen song is the young alternatives. The experimental group that range from grunge to hardcore punk, experimenting with different styles, make-up and hairstyle looks and often changing hair colour.

  Asking Warner Music Group for the permission to the song 'Fire Drill'

When creating a media product it is important to add certain elements in order to make it attract the viewer. Certain things such as mise-en-scene or lighting are important for creating the stage to which the performer is acting/singing on, certain lighting, for example, can change the meaning of a song. Bisexual lighting, with the simultaneous use of pink, blue and purple, is often used in music videos or film to represent bisexual characters, or suggest an alternate sexuality to heterosexuality. Things To Consider